Better Business Technology

EXTRA:Wearable tech. re-works how we work - Deloitte

EXTRA: DELOITTE Australia’s Tech Trends 2014 report makes a startling declaration that on-body computing devices are “ready for business”.

Wearable computing may not yet be the fashion, but discussion about potential capabilities are getting down to business. Wearable tech. has many forms such as glasses, watches, smart badges, and bracelets. 

“Deloitte predicts that smart glasses, fitness bands, and watches are likely to sell about 10 million units in 2014, generating $3 billion,” said Deloitte Consulting’s managing partner for Technology Agenda, Robert Hillard

“The potential is tremendous due to hands-free, heads-up technology which reshapes how work will be done, how decisions will be made, and how businesses will engage with employees, customers, and partners.”

Programs are already being developed for glasses that allow a mechanic or an engineer to receive direct augmented reality images indicating which sections of a machine should be worked upon, in order.
The Deloitte report identifies how wearables introduce technology to previously prohibitive scenarios where safety, logistics, and even etiquette constrained the usage of laptops and smartphones in the past.

“In Australia alone we anticipate 20 percent of 17-75 year olds will own a wearable by August this year,” Mr Hillard said. “It is an interesting trend, but wearables will not replace smartphones as the majority of wearable devices require smartphone tethering for connectivity and GPS.”

There are many opportunities for applying wearables to improve safety and efficiency, by providing quicker and safer access to data.

A recent trial of Google Glass by police in a US town saw an 80 percent drop in false accusations of police brutality, and a drop in cases of excessive use of force by police.

Smart glasses, the champion among wearables, are likely to gain mainstream acceptance during 2014, claims Deloitte, while other wearable devices will likely remain niche markets.

The most common usage of smart glasses is likely to be any screen-based application that frees up the user’s hands for other tasks.

Smart fitness bands, typically worn on the wrist, will enjoy reasonable demand but are unlikely to become mainstream and Smart watches, with capabilities like text messaging and email, don’t offer the convenience of line-of-sight viewing. 

“One of the reasons why devices impact the eyes is due to eyes being the most dependent of all of the senses on training,” Mr Hillard said. 

“While the first applications are designed to simply present a screen in your main field of view, it can be expected that the next generation will require the user to learn how to apply their peripheral vision in new and unexpected ways.

“The applications are almost unimaginable today but include the ability to multi-task in a world of even greater information overload,” Mr Hillard said.

www.deloitte.com.au

 

EXTRAS:

Download: Deloitte Australia’s Tech trends 2014

Each trend is presented in Tech Trends 2014: Inspiring Disruption report, with multiple examples of adoption from Australia and/or overseas to show the particular trend at work. This year, Deloitte has added a longer-form Lesson from the front lines to each chapter to offer a detailed look at an early use case. Also, each chapter includes a personal point of view in the My take section.

 

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POSTED JULY 23, 2014

Shoppers like a herd of elephants?

HERD BEHAVIOUR is nothing new when it comes to retail shoppers – witness the Boxing Day sales at Myer stores – but the analogy is driving a digital research breakthrough.

A Sri Lankan elephant tracking model has inspired information technology researchers at Queensland University of Technology (QUT) to take a new track in analysing the behaviour of digitally connected Australian shoppers.

Associate professor Darshana Sedera of QUT said companies had been able to track their customers through ‘digital footprints’ for some time, thanks to tracks left by shoppers as they used their retail mobile apps, store cards, GPS and eftpos.

Prof. Sedera’s new research takes that tracking degrees further by combining it with contextual factors –  the same technique that he once  on a University of Sri Lanka study developing a path prediction for elephants.

Prof. Sedera, who served as an external advisor on the Sri Lankan project, said the elephant tracking model analysed how elephants behaved within contextual factors like changes in season, harvesting time, density, family orientation and environment.

“This research looked at the implications of knowing elephant tracks and predicting their path and how this affected other stakeholders, such as farmers, agricultural and wildlife departments, and thought that a similar scenario could be developed for consumers,” Prof. Sedera said.

“Our mobile phones and the use of mobile apps act like the electronic tags on the elephants, in that they have the potential to track our every move – and provide keys to our future paths.”

The three-year QUT study by Prof. Sedera’s Enterprise Systems Research Group began their conceptualisation with the Sri Lankan elephants and then moved on to Australian grocery shoppers.

“Our study specifically looked at how companies are trying to create and then increase digital connectivity with the company using mobile apps, changes to consumer behaviour and firm capabilities,” Prof. Sedera said.

He said QUT researchers had already surveyed about 500 Australian supermarket shoppers and found most people assumed that supermarkets were tracking their shopping behaviours.

“It’s actually created a double-edged sword,” he said. “Customers know that retailers collect a lot of information about them and their shopping patterns ... so they are demanding more tailored marketing and more offers that are specific to their shopping behaviour. Things like: You can see I buy nappies, give me specials on nappies.

“But we also found there is a saturation point on this heightened digital connectedness, after which increased marketing will not have any impact.

“The use of mobile apps allows companies to track customer behaviour by collecting data on our shopping habits, shopping lists, and preferred store locations.

“How complete this information is depends on how we are using our phones, store discount cards and digital wallets at the time ... what are we looking up, what apps do we have open, are our GPS, even how are we paying.

“Companies love their shopping apps because it’s a relatively cheaper way of obtaining a huge amount of data on our shopping habits and what we browse and buy.

“For example, both our main retailers have launched mobile apps, connected to their respective store and fuel discount cards that allow them to collect this kind of data.

“The value of this data is huge ... last year Woolworths made a strategic acquisition by laying out at least $20 million for a 50 percent stake non-controlling stake in data analytics company Quantium from employee shareholders,” Prof. Sedera said.

“This shows that retailers are quite serious about big data and business intelligence.”

Prof. Sedera said being able to accurately predict even a small percentage of customer behaviour could add to big savings for retailers through more accurate stock purchasing and maintenance.

“Sensing information may have become an easier thing now, but the most important thing is that the company must have the capability to deliver increasing customer expectations.” Prof. Sedera said.

“We found 70 percent of our sample said there were not very satisfied with how companies recognised or responded to their unique needs.

“Our second phase of the study is on this inadequacy. We want to see firm capacity to respond to digital innovations and we welcome any partnerships and collaborations.”

The research team from QUT’s Enterprise Systems Research Group, which includes PhD student Maura Atapattu, is also colloborating with Prof. Ravichandran from the New York’s Lally School of Management on this three-year research project.

An analysis of the Australian supermarket survey has just been published in the Australasian Journal of Information Systems.

www.qut.edu.au

www.stud-erp.org

 

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POSTED July 23, 2014

‘World-first’ app for designing and printing business stationery

 

SYDNEY-BASED company uPrintX has created what it believes to be a world-first iPad application for designing business stationery and print marketing material that is then professionally produced and delivered direct to the customer.

The app aims to overcome one of the most common frustrations experienced by start-up and early-stage businesses -- seeking professional design and print services in a rapid and cost-effective manner. It may also become a useful tool for business advisers and marketing companies in assisting their clients.

According to co-founder and uPrintX director Stephen Coudounaris, the free templates, logos, icons, textures and fonts are sourced from graphic designers globally to provide a variety of design elements to cater for various tastes and business needs. He said an intuitive design screen was developed to enable users to prepare their stationery and flyers quickly and easily “irrespective of their design skills”. 

Mr Coudounaris said the motivation behind the uPrintX App was born from frustration with existing practices.

Together with his brother, George, and cousin, Peter Magiros, he had originally attempted to organise business stationery for a family member only to find the entire process laborious, troublesome and expensive. Convinced that there had to be a far more efficient way, the trio investigated numerous possibilities before agreeing that an app empowered with foolproof print and design capability was the most feasible and effective option.

“After our own experience we simply wanted to create a design and print process that was fast, cost-effective, reliable and which did not inhibit creativity,” Mr Coudounaris said.

“With the uPrintX App, the entire process is just that. It’s also user-friendly and professional, and, we believe the quality of the printed material is outstanding.”

This also has a lot to do with the service partner uPrintX has chosen to work with, print consolidator myonlineprinter.com, which Mr Coudounaris described as an “award winning, eco-friendly printer”.

Created with flexibility in mind, the uPrintX App permits users to incorporate existing logos and icons. Using dropbox integration, users select the file and the app automatically pastes the existing logo or icon onto the design screen.

Mr Coudounaris said the app was designed to be foolproof, also automatically ensuring the design meets all print finishing requirements prior to printing. It eliminates any concerns about providing bleed, adding crops and embedding fonts, simplifying the entire process.

Mr Coudounaris said the uPrintX app offers unique user capabilities in the way it also enables users to share data via the internet regardless of their location. The uPrintX app features a portfolio of free templates, logos, icons, textures and fonts from which individuals can pick and choose to design their projects before forwarding the design and artwork for digital printing.

“It’s all about making the design, production and printing process as simple as possible,” Mr Coudounaris said. “With the uPrintX app, businesses no longer have to spend valuable time or money on expensive design and production of collateral.

“It’s also extremely convenient. You can basically create your flyers and stationery from wherever you are at a time that suits you,” he said.

Once completed, users forward their design files for high quality digital printing. The printed matter is delivered within five business days of receipt of artwork to anywhere in Australia.

“Our print prices are very competitive and there are no hidden costs,” Mr Coudounaris said. “The app is free and you only pay for the collateral you want printed.”

He said the design files are automatically saved locally, or to the user’s Dropbox or iCloud account for easy storage and retrieval.

www.uprintx.com

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eBay Enterprise chooses Bigcommerce as SaaS e-commerce migration provider for ProStores and Magento Go merchants

AUSTRALIA’s Bigcommerce is to provide eBay Enterprise retailers with a smooth transition to its more powerful platform in time for the holiday season, with the Magento Go and ProStores services being discontinued on February 1, 2015.

Bigcommerce and Magento are have stressed they are committed to the future success of ProStores and Magento Go retailers. Magento is offering migration options that best suit the needs of each client, including migration to its Community and Enterprise Editions, and special migration offers to Bigcommerce. 

For clients best served outside of the Magento portfolio, Magento is recommending ProStores and Go retailers move their stores to Bigcommerce.

Magento and Bigcommerce have carefully coordinated the design of a migration program to ensure that ProStores and Go retailers can begin making preparations to migrate their stores well before the critical holiday season.

The program includes integration across sales, migration services, and client support, as well as exclusive offers on comparably priced packages.

“Magento is dedicated to helping fast-growing retailers succeed,” said Mark Lavelle, senior vice president of product and strategy at eBay Enterprise.

“We chose Bigcommerce to help with the transition because of their shared commitment to client success and their proven track record of migrating large groups of merchants onto their platform.

“Throughout this transition period, we will fully support both ProStores and Go, and clients will receive the same level of customer service they’ve come to expect.”

Bigcommerce has previously migrated more than 6,000 ProStores retailers onto its platform and has migrated an additional 6,000 stores from other platforms, giving it the industry’s deepest expertise in terms of in-house professional services and tools to help clients successfully relaunch their stores.

In addition, Bigcommerce’s client-centric culture, tight integration with PayPal and ability for clients to sell on eBay make it a natural choice as a Magento transition provider.
“We are prepared and excited to work with ProStores and Magento Go merchants to help them continue their success using the Bigcommerce platform,” said Bigcommerce CEO, Eddie Machalaani.

“We understand that the to-do list for small business owners is never ending, and our teams are standing by to deliver the very best migration and on-boarding experience so merchants can focus on growing their businesses.”

He said Bigcommerce offered a comprehensive e-commerce platform designed to help growing small and mid-sized businesses sell more. By expanding its product and engineering teams, Bigcommerce further demonstrated its commitment to creating the best platform for SMB merchants, including beautiful and optimised design templates, built-in SEO, mobile optimisation and easy integration with PayPal, Mr Machalaani said.

“Bigcommerce offers many free educational tools, support and professional services to ensure clients have everything they need to grow their businesses,” he said.

“New clients coming from Go and ProStores will join more than 50,000 companies currently on the Bigcommerce e-commerce platform.”

Current clients include established and emerging brands such as Grace and Lace, Josie Maran, Stupid Cancer, Gibson Guitars, and Schwinn. Bigcommerce has offices in Austin, San Francisco and Sydney.   

www.bigcommerce.com

www.ebayenterprise.com

www.magento.com

 

POSTED JULY 3, 2014.

AdNear takes Silicon Valley’s TiE50 mobile start-up award

SO-CALLED ‘big data’ company AdNear, which already has the largest location-based audience mobile marketing system in the Asia-Pacific region, was named one of the Top 10 start-ups in the 2014 TiE50 Awards Program’s mobile category in May.

Thousands of technology start-ups worldwide competed in TiE50 this year and AdNear, which is based in Singapore but has a regional office in Sydney that works with several major brands, proved to be one of the highlights.

“We are honoured to receive this prestigious award, which is a true testament to the impact our technology has on brands globally,” said AdNear CEO and founder, Anil Mathews. “AdNear is about connecting brands with consumers intelligently through mobile, an increasingly important marketing platform.” 

Silicon Valley’s TiEcon premier annual awards program aims to recognise the 50 hottest tech start-ups globally. Winners were announced on May 16 at what is billed as the world’s largest conference for entrepreneurs.

Mr Mathews said major brands like Audi, Coca Cola, Unilever, P&G, Google, Pizza Hut, Adidas, Vodafone, and Samsung were already using AdNear’s audience and location based mobile advertising solution to reach their customers and draw valuable insights about them in various geographies.

Mr Mathews described AdNear as a big data company that uses location data to drive superior targeting across mobile devices. Built on proprietary hybrid geo-location platform, AdNear’s advertising platform provides location awareness on phones without the need of GPS or operator assistance.

AdNear is headquartered in Singapore and has offices in the USA, India, Australia and Indonesia. The company is backed by investments from Canaan Partners and Sequoia Capital.

This year’s TiE50, the sixth in succession, was open to all technology companies worldwide. To determine the winner, a panel of experts screened the companies and created a list of the ‘2014 TiE50 Top Startups’.

This list was then reviewed by a screening committee of specialists in what they call ‘deep domain’ knowledge. About 100 of the best of breed companies were selected to the elite TiE50 finalist pool.

TiE50 organisers said this finalist pool was then judged by a panel of highly accomplished serial entrepreneurs, venture capitalists, angel investors, CEOs and well-rounded technology experts, to determine finalists and winners.

Companies were evaluated on three parameters: business model, IP value and leadership team.

“In the six short years since inception, the TiE 50 program has become a global brand that attracts thousands of companies worldwide for this recognition,” TiE Silicon Valley president Venktesh Shukla said.

“It is unique in terms of rigor of selection and the broad scope of companies that it reviews for this award and is one of TiE SiliconValley’s most successful programs.”

At TiEcon 2014, 20 of the top start-ups from each of the five segments – software, mobile, the ‘internet of things’, cleantech and life sciences – were chosen to pitch their ideas, and winners were announced on stage that evening.

“This year the TiE50 Awards Program screened more than 2800 companies from 27 countries,” program chair Ram K. Reddy said. “The finalist pool is represented by early through late stage companies.

“A star attraction of the conference is TiE50 Finalist presentations. Audiences are treated to great ideas and amazing technologies,” he said.

Mr Reddy said the TiE50 track record since its inception in May 2009 shows that 94 percent of the winners and finalists have been funded, attracting billions of dollars in investments. Many of these companies have been acquired, merged or gone public.

He said TiEcon is the world’s largest conference for entrepreneurs and intrapreneurs with loyal participation from top technology companies, leading venture capital firms, and global service providers.

TiEcon was listed by Worth Magazine in their September 2011 issue to be among the 10 Best Conferences for Ideas and Entrepreneurship along with TED and the World Economic Forum.

www.adnear.com

www.tie50.org

ends

POSTED MAY 22, 2014.

Technology helps pitch FMCGs to retailers

 

GETTING a product onto shelf in a retail store might become easier for fast-moving consumer goods (FMCG) suppliers with the development of a new online tool RANGEme, developed by a former Kellogg’s marketeer.

RANGEme is designed to make it more efficient to pitch consumer products to retail buyers across multiple retail channels such as grocery, pharmacies and convenience stores.

The system has been developed by 33-year-old marketing executive Nicky Jackson, who worked at Kellogg’s and Goodman Fielder, to allow suppliers to fill out only one product proposal and pitch it to hundreds of retail buyers relevant to their targeted channel and category.

The system, using an internet based portal, integrates key supplier information that buyers need into one form which is then is submitted in an instant to buyers across Australia.

Mrs Jackson said that meant no more pitching the same information over and over again to buyers “or the hassle of having to travel across Australia to find out that a buyer is not interested in your product”.

Mrs Jackson came up with the idea in the wake of her own issues and annoyance with the process when seeking to develop a range of baby skincare products. She decided to do something about it.

Mrs Jackson, believes the RANGEme platform will help revolutionise the outdated category review process.

“RANGEme is for savvy suppliers and buyers,” she said. “Some have already likened it to online dating for products. Suppliers load up products and buyers let them know if they’re interested. It’s that simple.”

Jamal Gebara, founder of City Convenience Stores which operates 180 stores in Sydney and Melbourne said, “We are open to viewing new and exciting products from local and international suppliers. We are excited to partner with RANGEme to facilitate this process.”

Sharon Thurin, director at Slim Secrets Snacks said, “I’m excited about using RANGEme to increase distribution in emerging sales channels such as convenience and food service. What a great idea.”

RANGEme is set up as a network of buyers and suppliers working together to deliver the best products for consumers, Mrs Jackson said.

“The online platform saves category buyers time, maximises efficiency and reliability for supplier proposals and increases the chances of getting products ranged sooner. This is all achieved by streamlining and condensing the time-consuming ranging process of the past.”

www.rangeme.com.au

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ACCC accepts rule changes on 'more flexible' NBN technologies

A KEY change in how the National Broadband Network Company (NBN Co) is allowed to introduce new network technologies - part of the Federal Government's plan to speed up access to the NBN - has been accepted by the Australian Competition and Consumer Commission (ACCC).  

The ACCC has accepted the varied Special Access Undertaking (SAU) lodged by NBN Co on November 19, replacing the undertaking submitted by NBN Co in December 2012. It now guides prices and other terms upon which NBN Co will supply services to telecommunications companies until 2040.

"The acceptance of this SAU is a key milestone in establishing regulatory arrangements for the NBN," ACCC chairman Rod Sims said. "It is part of a broader set of regulatory and structural reforms that have occurred across the industry in recent years.

"The SAU will form the basis for how NBN Co can set its prices and change its product offerings over time. It will also form the basis for ACCC oversight of NBN Co's allowable revenues and prices."

What the SAU does is offer a ‘modular' structure that allows for different matters to be ‘locked in' for different periods of time. Mr Sims said this meant a balance could be struck between providing certainty about long term cost recovery and allowing for flexibility to respond to changing circumstances.

The SAU also allows a set of initial prices that are likely to allow for a smooth transition to the NBN from existing telecommunications networks without significant price shocks.

There are also price controls that prevent NBN Co from raising prices for any of its products by more than 1.5 percent of the Consumer Price Index (CPI)  in any year, which should help to provide significant price certainty and create incentives for NBN Co to operate and invest efficiently.

The SAU also provides pricing mechanisms that allow the ACCC to rebalance NBN Co's prices in a revenue neutral manner over the SAU term and to determine prices for new products introduced over the SAU term. Mr Sims said this meant prices could be adjusted in light of changing circumstances, which should promote the efficient use of the NBN.

ACCC also has oversight on the withdrawal of products and protections against NBN Co making variations to an existing product that reduces the functionality, performance or features of the product.

The agreement also provides an explicit role for the ACCC to determine NBN Co's allowable revenues until 2040. This feature is aimed at providing NBN Co with the opportunity, subject to efficient investment and adequate demand for its services, to earn a reasonable return on its investment and provide incentives to innovate and invest to offer improved services and capacity over time in response to customer demand.

The SAU also contains a limited number of non-price terms and conditions, expected to facilitate effective commercial negotiations on matters such as service levels.

NBN Co's head of Regulatory Affairs and Industry Analysis, Caroline Lovell said NBN Co welcomed the certainty provided by the ACCC's decision.

"Having an accepted SAU in place establishes a baseline from which future regulatory decisions can be made," Ms Lovell said. "It also provides a settled basis for finalising the next set of commercial arrangements with our customers.

"While the SAU was developed in the context of previous government policy, NBN Co considers - and the ACCC acknowledges - that the SAU should be flexible enough to be varied to respond to future technology changes that may be required.

"The process has taken some time, but it was important to make sure the SAU delivered a workable approach that would serve the needs of all parties, including consumers, over an extended period."

The decision to accept NBN Co's SAU follows two years of extensive consultation and assessment by the ACCC. In April this year, the ACCC released a draft decision indicating that the SAU submitted by NBN Co in December 2012 did not meet the relevant criteria for acceptance.

The ACCC then consulted on a draft notice to vary in July on the detailed changes required to address the ACCC's concerns. The ACCC gave its final notice to vary to NBN Co in October 2013.

This process followed the submission and withdrawal of two previous undertakings dating back to December 2011.

"This is a vastly different SAU than the version first submitted by NBN Co two years ago. Through the changes the ACCC requested and NBN Co has made, it is now a much more balanced instrument," Mr Sims said.

The acceptance of the SAU by the ACCC provides the broad regulatory framework to facilitate effective engagement between NBN Co and access seekers to negotiate commercial agreements. The ACCC understands that a Wholesale Broadband Agreement (WBA) is currently under negotiation in the expectation of the SAU being accepted by the ACCC.

The ACCC recognises that there is some uncertainty around the NBN, especially in light of the upcoming reviews of the NBN. While this may have implications for the SAU, most of the commitments in the SAU are technology neutral and will apply even with a significant change in network design.

"If, however, NBN Co wishes to vary the undertaking in the future in light of any new directions from the government, this can be accommodated," Mr Sims said.

NBN Co may also withdraw the SAU at any time, by giving 12 months' notice.

The SAU and the ACCC's final decision are available on the ACCC website.

www.nbnco.com.au

 

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