Australian Sports Technologies Network and Australian Sports Tech Co. kick off seed capital fund for start-ups

THE Australian Sports Technologies Network (ASTN) and the Australian Sports Tech Company have launched an investment fund to assist start-ups in the sports technologies design and manufacturing sector.

The organisations have called for expressions of interest from early stage sports technology businesses for seed capital. 

Through the alliance, the Australian Sports Tech Company has become a key investor in the Australian sports technologies industry. The Australian Sports Tech Company is an Australian-based investment company with strong existing global links in sports and technology. 

“This is a pivotal point in the development of the Australian sports technologies industry,” ASTN executive director, Craig Hill said.

“The ability to attract an investor with both an interest in Australian sports tech along with a global reach is exactly what our industry needs to support high-potential, scalable start-ups. It also validates the work and direction that the ASTN has been building with its members over the past three years.”

The Australian Sports Tech Company director John O‘Connor said, “We are very excited to be able to back start-ups in the Australian sports tech space. We have a very optimistic view that with a mixture of initial seed funding and our global reach – together with solid mentoring and connection programs – that selected start-ups will be in a sound position for the potential to attract follow on funding from us in the very near future.

“The decision to invest in the industry is well-founded  based on the number  of quality start-ups  with real opportunity to quickly scale to global application.”

Expressions of interest close on May 3 at 5pm.


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