Mumbrella Travel Marketing Summit - Awards entries close midnight June 12
Mumbrella Travel Marketing Awards entries close midnight this Friday, June 12
It's time to celebrate the work that moves the world
The Mumbrella Travel Marketing Awards are the travel and tourism industry’s biggest platform to showcase category-defining work and demonstrate marketing effectiveness. From campaigns, PR and social, to publications, partnerships and creators - there are a total of 21 categories up for grabs.
Make sure you check out the revamped and expanded award categories below, see where you qualify, and start crafting your success stories. Our expert jury is made up of travel and tourism's leading chief marketers, making these awards your vehicle for industry-wide acclaim. This also means that effectively showcasing your capabilities, work and team could also lead to fruitful new business discussions down the road.
The way people discover travel is changing. Creators, communities and cultural moments now shape how travellers find inspiration and decide where to go. Mumbrella's Travel Marketing Summit is set to bring together the marketers, storytellers and innovators shaping how travel brands connect in a rapidly evolving landscape — and how the industry can build deeper, more meaningful relationships with the modern traveller.
Flying over from the US, one of the travel industry’s leading international voices in experience-led hospitality and regenerative tourism will headline this year’s summit. Plus, the creator economy and communities that shape demand are among the latest topics to be added to the agenda.
What people value in travel is changing. Travellers are increasingly willing to spend more on experiences that feel personal, meaningful and regenerative. Learn how changing definitions of value, luxury and personalisation are reshaping traveller behaviour around the world. Gain actionable insights on how to create more meaningful customer experiences that drive trust, brand preference and pricing power.
What ARRIVAL Tells Us About the Future of Travel Marketing
As traveller acquisition becomes more expensive, many brands are grappling with how to build authentic relationships that convert. Using ARRIVAL as a case study, this session explores how audience trust, radical transparency and community can become commercial advantages, and what travel marketers can learn about creator partnerships, experience-first demand and the future of customer acquisition.
Travel discovery has fundamentally changed. Creators are no longer just amplifiers of brand campaigns — they are now a primary way people discover destinations, products and experiences. Attendees will gain insights from brands, creators and agencies on building authentic partnerships, engaging niche communities, and creating creator strategies that deliver meaningful business outcomes.
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