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How to resolve AdBlock issue? Rare $1.2 million Holden ute is most expensive Holden ever sold
THE ULTRA-RARE ‘Yellah’ HSV GTSR W1 Maloo ute – build number 001 of just four secretly produced – sold last weekend for $1.2 million, winning the title of the highest-priced Holden in history.
A Lloyds Auctions spokesperson said just days after speculation swirled that the ‘unicorn’ ute might not find a buyer, fierce global bidding erupted online and via phone, pushing the price skyward before the blockbuster deal was finalised in private negotiations two days after the epic Lloyds’ December 2025 classic car sales event. 
This pristine, delivery-condition beast, the only W1 ute ever finished in legendary XU3 Yellah paint, with a mere 26km on the odometer and never registered – packs Australia’s most powerful production engine: the 474kW supercharged LS9 V8, cementing its legacy as the ultimate modern Holden icon.
“Whispers of doubt turned into roaring reality,” Lloyds Auctions chief operating officer, Lee Hames said.
“This $1.2 million result not only obliterates expectations but proves Lloyds' unrivalled expertise in delivering record-breaking sales for Australia’s rarest automotive treasures.”
Surpassing the million-dollar milestone with ease, the sale drew intense interest from collectors worldwide, highlighting the enduring global passion for elite HSV performance machines.
This landmark achievement further entrenches Lloyds Auctions as the powerhouse of premium collectable vehicle sales, with the $1.2m Yellah W1 Maloo etching 2025 as a historic year in Australian motoring, Mr Hames said.
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